Wake N Bacon: The Wildest Shark Tank Pitch Ever Made
Wake N Bacon is a wild pitch: an alarm clock that cooks bacon so you wake to its smell.
Wake N Bacon is a wild pitch: an alarm clock that cooks bacon so you wake to its smell.
The Concept
The idea behind wake n bacon was simple and bold. Instead of a loud buzzer, you’d wake up to the smell of sizzling bacon. You put slices of pre-cooked bacon into the device before going to sleep. Ten minutes before your set wake-up time, the clock would heat the bacon, filling the room with its aroma.
The Pitch on Shark Tank
When inventor Matty Sallin went on Shark Tank, he asked for $40,000 in exchange for 20 % of his business. He called it “Wake N Bacon.” He brought bacon to show the Sharks what his device could do: make people wake with food scent, not noise.
The Sharks loved the novelty. They laughed, they were curious. But they also had many doubts.
Major Objections
- Safety Concerns
Having something that cooks fat and meat near a bed is risky. One Shark asked: what if it catches fire? What if it causes burns or accidents? Such liability worries were big. - Practicality
Would people really want to keep bacon next to their pillow? Some Sharks said they liked it as a joke or gift, but not as an everyday device. - Market Evidence
Matty lacked strong data: no solid forecasts, no sales orders, no proof that many people would buy this. To investors, that’s a red flag. - Manufacturing & Costs
He hadn’t found a reliable manufacturer. The costs to make a safe version likely would be high. Also certification (safety approvals) was missing.
What Happened After the Show
- Wake N Bacon did not get a deal. All Sharks passed.
- The product never went into mass production. It stayed at prototype level.
- Matty Sallin was unable to find a manufacturer willing to build it at scale.
- Over time, the idea died out. There is no active presence today.
Why It Still Gets Talked About
- It is one of the strangest, most memorable pitches ever on Shark Tank.
- It shows that creative ideas must also survive scrutiny: safety, market, cost, and proof.
- For tech and gadget fans, it is a cautionary tale: novelty is fun, but real business needs solid foundations.
