Best Super Bowl Commercials 2025 – Full List & Reviews
Budweiser – “First Delivery” Budweiser returned in 2025 with a heart-touching commercial called “First Delivery.” It showed a young
Budweiser – “First Delivery”
Budweiser returned in 2025 with a heart-touching commercial called “First Delivery.” It showed a young Clydesdale foal trying to deliver a keg of Budweiser on its own. The horse struggles through snow and wind but keeps moving forward. In the end, the town cheers as it arrives with the keg. This commercial won the USA Today Ad Meter top spot. Viewers praised it for emotional storytelling and a strong message of tradition.
Dunkin’ – “The DunKings”
This ad featured Ben Affleck, Matt Damon, Tom Brady, and rapper Jack Harlow. They formed a fake boy band called “The DunKings” to promote Dunkin’ coffee. The ad was filled with humor and music. It ended with Jennifer Lopez appearing unimpressed. This commercial grabbed attention for its celebrity cast and fun storyline. People liked the mix of sports, music, and coffee.
T-Mobile + Starlink – “You’re Connected”
T-Mobile joined hands with SpaceX’s Starlink to show how they bring internet to remote places. The commercial followed two friends in the mountains getting strong 5G signal where no one expected it. It showed how people can stay connected even in hard-to-reach areas. This ad performed well in engagement rankings and was called one of the smartest tech ads of the game.
Mountain Dew – “Kiss from a Lime”
Mountain Dew Baja Blast made its Super Bowl debut with a surreal ad. It featured a seal that looked like the singer Seal, singing “Kiss From a Rose” but replaced “rose” with “lime.” The seal struggled to open a Mountain Dew bottle and finally popped it open. The visual was silly, colorful, and strange—but people remembered it. This ad went viral on social media.
Hellmann’s – “When Sally Met Hellmann’s”
Actors Meg Ryan and Billy Crystal recreated the famous diner scene from When Harry Met Sally. This time, the moment was all about mayonnaise. They talked about Hellmann’s and how it makes leftovers better. The punchline: “I’ll have what she’s having—with mayo.” The ad was nostalgic, light-hearted, and made viewers laugh while promoting a common kitchen brand.
Pringles – “Worth It”
A person gets their hand stuck in a Pringles can and continues living life that way. They go to prom, graduate, and get married—all with the can still stuck on their hand. The message was clear: Pringles are so good, it’s worth it. The comedy and absurd idea made this one of the most memorable ads of the night.
Nike – “So Win”
Nike released its first Super Bowl ad since 1988. The ad was titled “So Win” and focused on female athletes. It showed young girls playing soccer, basketball, and track, breaking stereotypes and winning against all odds. The narration was bold and uplifting. This ad was praised for being inspirational and breaking from typical Super Bowl themes.
Uber Eats – “Don’t Forget”
This commercial starred Matthew McConaughey, Martha Stewart, and Jelly Roll. The theme was simple: if it’s not on your Uber Eats list, you might forget it. The stars acted out situations where they forgot basic things, like clothes or common facts. Funny and clever, it promoted both food delivery and general shopping in one.
Liquid Death – “Healthy Scare”
Liquid Death took a bold route. The ad looked like a horror movie trailer at first. A person drinks a can of what looks like beer. But twist—it’s just water. The ad shocked viewers then made them laugh. It pushed the idea that water doesn’t have to be boring. It also received high engagement online.
Michelob Ultra – “The Ultra Hustle”
This ad showed Catherine O’Hara and Willem Dafoe hustling pickleball games for beer. They played in public parks, pretending to be bad players, then suddenly winning against young challengers. It combined sports, humor, and beer—all in one fun scene. Viewers loved the surprise and energy of the spot.
Lay’s – “Flavor Time Machine”
A group of friends eats different Lay’s chips and suddenly finds themselves in different time periods. Barbecue chips take them to a backyard party in the 1970s. Sour cream and onion sends them to the 1990s. The commercial ended with all friends coming back to the present, laughing and enjoying their snacks. This ad stood out for creativity and connection to flavor memories.
Nerds Gummy Clusters – “New Orleans Parade”
Nerds created a colorful ad set in New Orleans during a street parade. It featured giant gummy characters dancing to a jazzy version of “What a Wonderful World.” Music artist Shaboozey appeared at the end, tossing candy into the crowd. This commercial was fun, musical, and made viewers smile.
GoDaddy – “Act Like You Know”
Actor Walton Goggins played every role in a fake commercial for “Goggle Glasses”—glasses that helped people remember names. He built the website using GoDaddy, showing how easy it is. The ad used humor and odd characters to promote website-building tools. It had a simple message for small businesses: get online, fast.
Pfizer – “Knock You Out”
Pfizer created an emotional ad showing a young cancer survivor shadowboxing in front of a mirror. The background track was LL Cool J’s “Mama Said Knock You Out.” It highlighted the company’s research in cancer treatment. The visuals were powerful and the message was hopeful. The ad connected with viewers on a deep level.
Oikos – “Surprising Strength”
In a crowded airport, football player Myles Garrett asks actress Juno Temple for help. She lifts him up and carries him to his gate after he drops his Oikos yogurt. The ad promoted strength and protein, mixed with unexpected humor. People enjoyed the surprising twist of Juno being stronger than a pro athlete.
Hims & Hers – “Power Move”
A man walks into a room of executives, all shocked by his full head of hair. He confidently takes over the meeting. The ad showed the effects of hair treatment in a dramatic and funny way. Hims & Hers used this to promote self-care products for both men and women. The visual was slick and modern.
Novartis – “Science Wins”
The ad used slow motion and powerful music to show moments of scientific breakthrough—medicine, labs, and doctors celebrating success. It ended with a tagline: “When science wins, we all win.” This was a serious and respectful commercial that stood out for its strong message and clean visuals.
Jeep – “Freedom to Explore”
Actor Harrison Ford drives a Jeep through wild landscapes—deserts, mountains, rivers. The voiceover talks about how exploration is freedom. The ad showed the Jeep’s ability to go anywhere. It ended with Ford saying, “Don’t just drive. Discover.” Viewers loved the nature scenes and adventurous spirit.
Squarespace – “The Wild Idea”
Actor Barry Keoghan builds a website while walking through an Irish countryside. Every tree, stone, and cloud seems to help him write the perfect page. The magical tone, combined with soft music, made the ad stand out. It promoted creativity and made web building feel like an art form.
Stella Artois – “Two of a Kind”
David Beckham and Matt Damon played twins who run a bar together. They argue over who pours better beer, only to realize they’re both pretty good at it. The ad was funny and charming. It had great chemistry between the stars and a smooth delivery of the brand’s message.
